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Testing or split testing can help you figure out which copy, image or landing page design is better at converting. Note that only one element is tested at a time. Changing multiple elements while testing makes it impossible to know which change is driving which result. Don’t keep your landing page above the fold An email marketing landing page should be just that – a page. Your desktop version should require zero scrolling unless you include social proof on mobile devices due to the smaller screen size but your landing page should also be responsive and optimized for mobile devices. Not Testing on Mobile The reason optimizing for mobile is so important is that more than half of website traffic comes from mobile devices. Make sure your landing page provides an optimized user experience in this format.
Final Thoughts Getting people to your email landing page is only half the battle. The second step is to get them to convert. Keeping them relevant, on-brand and easy to navigate will help you capture the attention of those eager to receive and engage with your emails Email Marketing List and drive them to take action while blocking those who are unwilling to receive your emails. Share your thoughts with our community on how to get the most out of your leads and advertising tools, technology and applications. When it comes to converting leads into sales, it’s important to strike while the iron is hot while your new, active leads are still fresh in your mind. Approach them when you are new.
Even if you have all their data included in your app it can still be difficult to contact a potential customer at the right time, such as when they have just opened one of your emails, interacted with your website chatbot, or clicked on one of your ads because you might It will be too late to receive notification of its activity. However, with marketing and sales automation tools like Marketing and Sales, you can eliminate any room for error in the process by automating actions when prospects engage with your marketing content or sales tools. If you prefer human interaction you can also set up automation to ensure you have all the data about your leads. Automation enables you to take action quickly by providing powerful integrations with multiple applications including and you can find integrations in our.
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