Environmental and Social Factors Marketing activities

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For example, the financial department may acknowledge that the size of the budget allocated to marketing does not allow for a specific campaign or advertisement, which makes it difficult to reach the target group, or it may be related to the production department and the capabilities of the team. On the production and processing of goods, and the availability of basic inputs and components can also affect marketing plans and strategies. Second: Demographic Factors The concept of demographic factors refers to the structure of the population, and the division of individuals according to gender, age groups, financial status, etc.,

And in order to carry out marketing correctly, these factors Rich People Phone Number List must be studied because of their vital importance and their contribution to helping marketers understand consumer behavior. For example, age groups are sufficient in determining the customer’s ability To bear responsibility for spending and making purchases, or the size of population growth, which would determine the direction of marketing and priorities in displaying products. Information related to demographic factors is important in segmenting the market. Third:  are linked to environmental factors based on the desire of society and the aspirations of its individuals.




Companies are not satisfied with just meeting the desires of the consumer, but rather view these factors as part of society. It is their responsibility to commit to social responsibility and possess the societal awareness necessary to gain the love and trust of customers. Accordingly, this results in the establishment of the marketing department. By taking these matters into account and ensuring that the activities it provides do not harm environmental interests and do not work to increase the problem of pollution through the use of environmentally friendly products and increasing people’s awareness; This is in order to preserve the environmental balance and the life of all living organisms.